As a new publishing format , mobile phone publication has characteristics with high - speed spread and renewal, large amount of information, few links of publication and cheap cost. so application of mobile phone publication has broad prospects. However, it will bring about problems to the copyright protection： the uncertainty of publication main, the difficulity of publication monitoring and immaturity of digital copyright protection technology. To that end, this paper give the copyright protection measures in mobile phone publishing activities ： 1, To improve relevant legislation on the Internet publication ; 2, To actively promote the voluntary registration system for digital rights ; 3, To establish collective management organizations of copyright ; 4, To strengthen self - protection consciousness of obligee.